This Might Save Someone's Life

Author

Jon Matzner
December 16, 2025

I think everyone should have a trauma kit in their car, and know how to use it. You aren't "healing" anyone, you are buying time to get to the next level of care (real doctors, or medics).

I've had to use it once when two people swan dived off a scooter with no helmets on and landed on their faces: This is mine, and what it is for - in order of importance:

1) Gloves - Don't get cooties from dealing with people's blood and fluids. Easy addition. Don't be a cool guy and get a color where you can't see blood.

2) Tourniquet (3X) - For major blood loss at arms and legs. That shit kills people quickly. I attach one to the outside, so you can do it with one arm if you need to do it to yourself.

3) QuickClot: Junctional bleeding - for places you can't get a tourniquet on. Hips and shoulders. Purchase separately.

4) Pressure Dressings: Direct pressure to a wounds all over.

5) Duct Tape: Bullets or small stuff. Purchase separately.

6) Sterile Plastic Bags: Burns

7) Nasopharyngeal Airway (NPA): Added this separately. Keeps airway open.... Purchase separately.

8) Needle Decompression Kit: Tension pneumothorax. Would only do this as an absolutely last resort.

9) Chest Seals: The kind you can burp.

10) Space Blanket: Stop blood loss related hypothermia.

11) Sharpie: So you can write on someones forehead what has been done, times, etc.

Random small stuff: Trauma Shears, Splint, Triangular Bandage, Elastic Bandage Dressings, Medical Tape, Antiseptic Wipes.

If you don’t know how to use this, google around for “TCCC Training”.

That will teach you.

What am I missing?

Yallah Habibi,

Jon

P.S. Launching a great course is the new year for founders and executives via Sagan U - register now, it’ll fill up!

The 2026 Advanced Course for Founders and Executives

You've built something that works. Now you need it to work without you in every meeting.

Starting January 13, 2026, join Kayvon Bina (my cofounder), Christian Ruf (former special operations helicopter pilot) and I for Founder & Executive 201, an eight week advanced track for founders and executives ready to build real operating systems.

What We're Building Together

Over eight Tuesday mornings, we’ll tackle the transition from founder led everything to scalable leadership. Each session combines frameworks with practical application. You’ll leave with clear next steps, not just theory.

The Journey

  • Week 1: Building Leaders (Host: Jon Matzner)
    How to develop middle management that actually makes decisions. We’ll explore role ladders, behavioral metrics, and what great delegation/empowerment really looks like.

  • Week 2: Managing AI & Automation Programs (Host: Jon Matzner)
    The executive view of AI strategy. Learn to build 90 day experiments and separate bullshit from value.

  • Week 3: Internal Software as Strategy (Host: Jon Matzner)
    Why internal tools matter and how to prioritize them. We’ll discuss iterative development, success metrics, and building vs buying.

  • Week 4: The Mental Game of Entrepreneurship (Host: Kayvon Bina)
    Develop your personal operating system. What to stop doing, when to escalate, and how to protect your time.

  • Week 5: Founder as Sales (Host: Jon Matzner)
    You’re still the best closer. Learn to build founder led pipelines and create selling cadences.

  • Week 6: Business Development for Founders (Host: Kayvon Bina)
    Partnership strategy, channel experiments, and measuring BD success beyond good meetings.

  • Week 7: Founder as Ops Boss (Hosts: Brian Wilson and Christian Ruf)
    Weekly and monthly business reviews that work. Building dashboards, clarifying ownership, and creating operational cadence.

  • Week 8: Leadership Roundtable (Hosts: Jon Matzner, Kayvon Bina, Brian Wilson and Christian Ruf)
    All instructors join for Q&A. Identify your top constraints and build your personal leadership development plan.

How This Works

  • Live cohort sessions with Q&A (recordings available)

  • Practical frameworks you can adapt to your business

  • Connection points to deeper skill courses and programs

  • Async content between sessions to maintain momentum

  • Circle community for ongoing discussion

Each session also serves as an entry point to specialized training. Interested in AI implementation? There’s a skill sprint for that. Need executive coaching? We’ll show you the path.

January 13 – March 3, 2026 | Tuesdays 9:00–10:00 AM PT | Live cohort format