I Promise This Will Disappoint You

Most software is blehhhh.

It's not that these products are bad.

But they're trying to do too much.

Notion isn't content being a great notes app - now it wants to be your email client, your database, your everything.

ClickUp has more features than you'll use in a lifetime.

Please don’t get me started on their “AI Pro Plan”, which is an excuse to double your per seat pricing.

And you're paying for all of it.

Why?

Because venture capital (often, not always).

Almost every tool you're using is VC-backed, which means they have one mission: grow or die.

They start by solving a real problem, but the second they take that Series XYZ, they're on the hamster wheel.

Expand TAM.

Move upmarket.

Add enterprise features.

IPO or bust.

Good for them, not for me.

We’ve been working hard, thinking deeply, and are taking a bit of a different approach.

Software that does less!

Here’s our first one.

Sagan Command Center.

It’s just for executive assistants and their bosses.

Command Center does four things…only four things…and does them well:

1. Voice notes that automatically convert to tasks (from your phone, or web)

2. A simple project board (Kanban or grid view)

3. End-of-day reports - filled by the EA and received by the executive

4. A reference section (filled with stuff the EA needs)

That's it…..

No team-wide collaboration.

No fancy integrations.

Eight years ago, Binsi was my executive assistant.

We cobbled together a system using WhatsApp, Slack, Google Docs, and whatever else we could find.

It was a mess.

When our Sagan members started asking which tools they should use with their EAs, I realized we had a chance to solve a real problem.

Ten years ago, building something like this would have cost us $250,000 and taken two years working with a development team.

Now?

I built most of it myself.

Front-end in Cursor, back-end in Supabase.

Couple AI APIs.

Our team just helped get it into the app stores and did a security audit.

That's the real story here.

The democratization of software creation is going to change everything.

Why are we paying $3,000 a month for Notion when we could just fork something from GitHub, clone it, host it on Vercel, and be done with it?

As these tools get easier and easier to use… the switch feels easier and easier.

Why struggle to configure ClickUp when we could build exactly what we need in a fraction of the time?

I'm not even a coder.

I'm barely "technical" - I just appreciate technical things.

And if I can build this, imagine what you could build to solve your exact problems.

The future isn't massive platforms that do everything poorly.

It's purpose-built tools that do one thing exceptionally well.

Tools intentionally designed to do less, not more.

What makes Sagan Command Center good isn't what it does - it's what it doesn't do.

It's built for one specific relationship: an executive and their assistant.

That's it.

When Binsi's assistant Ronzu started using it, Binsi asked if she wanted to switch off the tool to Slack or Clickup.

The answer?

"Nope, please don't, just leave me alone."

That's a good sign.

The tool fits so well into her workflow that she doesn't want us messing with it.

We're already seeing the impact.

No more "I'd use my EA more, but by the time I give it to her and track it, it's easier for me to just do it myself."

Now it's as simple as opening a mobile app, recording a voice note, and boom - it's done and in their system.

And we're just getting started.

The age of minimalist software - tools that solve actual problems without the bloat - is here.

And it's about time!

Yallah Habibi,

Jon

P.S.

This is one of several internal tools we build for our Sagan members. 

You can’t buy them, you get them by being part of our membership.

This tool is free for our members.

If you’re already a member and want to give it a rip, keep your eyes on Skool this week or ping your account manager.